📕 subnode [[@KGBicheno/consumer confidence]] in 📚 node [[consumer-confidence]]

Consumer Confidence

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We shop less if we aren't confident in the economy, so the consumer confidence index is hugely important.

Consumer confidence index average of 5 questions

Total Consumer Confidence Index

2 present

  • Present Situation Index
    • How do you feel about current business (better/worse/same)
    • Same about employment
  • Future Situation Index
    • Opinion about future in 6 months (better/worse/same)
    • Same about employment
    • And Family income

Current index vs Expectations index represents a vector for the economy

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