📚 node [[2023 09 08]]
- [[Dick Thompson]] of the [[Vietnam]]-era [[SOG]] units noticed that North Vietnamese and South Vietnamese ate different food. He could [[smell]] the difference. So they all started eating North Vietnamese food. They also stopped using [[soap]] to shower- so that they would not alert North Vietnamese of their presence in the jungle.
- Friday, 09/08/23 ** 00:19 New quest: make (design, sew, construct) my own uniform to wear every day ** 14:50 Thinking about brands 'editing things down' and turning campaigns into social experiences to make them feel democratized. https://www.are.na/block/22556031. As a video posted by Maybelline of the bus with a targeted ad and video with some silly words and people interacting in a studio, I wouldn't look again at this. Captured by a human with a phone, shaky camera, looks homemade? It feels like something tangible in the real world that I could participate in. Feels like fake democratization; the brand is still centralized and large and physical, but invited more user participation. ** 14:53 Jared - of BunJS - has such strong Twitter branding. No-nonsense, makes the product - and him - feel both social and hardworking. Gives hooks to connect - 'found on discord'. Clear sell and focused on just one thing. It's not a marketing schtick really, deliberately; it's a way for him to gather what he loves. ** 14:54 Wondering how a black and white monitor would change my design and development practices. Try it for a week. ** 17:06 I need a sanity check on my personal website to make sure this 'roll-from-scratch' approach is a good idea.
📖 stoas
- public document at doc.anagora.org/2023-09-08
- video call at meet.jit.si/2023-09-08
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