Motivation….building commitment to truly transformative change


Three main levers:


# Fear: 
threaten punishment…predict a bad future….Simon Bell (OU) Project Fear…burning platforms analogy but my experience with Grenfell Tower. Pain and our desire to be rid of it makes us do ST fixes


# Desire: 
Stimulate short term self gratification – Marc's [[Learning to Wait]] Sarah L’s story about kids and sweets and Bob’s about this originating in the lack of early childhood….and this coming from missing connection (Sarah’s stuff about tribal women who carry their child knowing when the child wants to pee….same story with my guinea pigs)


# Revelation:
(Inception) Self Discovery: Doing is what is truly right for the right reason. Have to have realized it and felt it yourself…brings deep change….and huge power….real empowerment.



Talk about Lydia story ([[A Tale of Poo]])…the revelation builds commitment – the man with a why can cope with any how.

Bill Smith https://www.odii.com/


The realization that when we think deeper, wider and further the good of the whole and our good coincide.