--- 
layout: post
title: Not advertising via blogs? You're "doing your client a disservice"
created: 1089154212
categories: 
- Personal Publishing
---
<blockquote><a href="http://www.hespos.com/">Tom Hespos</a>, an experience media buyer (and CEO of <a href="http://www.underscoremarketing.com/">Underscore Marketing</a>) blogs about an experience he had recently buying ads on a blog. The take-away: "Said blog kicked ass and was one of the best performers on the campaign.
<cite><a href="http://www.businessblogconsulting.com/2004/06/hespos_yes_blog.html">Business Blog Consulting: Hespos:  Yes, Blogs Are A Great Advertising Environment</a></cite>
</blockquote>